Case study | Maxcon | Website
Designing for maximum impact.
Beautiful web design for a premium construction brand, brought to life online with parallax scrolling to showcase Maxcon’s best projects.
Maxcon is a family-owned and operated company, delivering exceptional high-rise commercial construction including hotels and office buildings. Whilst their projects were incredible, their website left a lot to be desired.
The Challenge
Maxcon was yet another example of a company with amazing projects that were being let down by a sub-standard website. Our challenge was to create a site that would be as visually striking as their projects, and find a way for visitors to easily browse projects similar in scale and style to their prospective project.
The Approach
During the discovery phase, we worked hard on the strategy to tease out meaningful information that would be important to prospective clients, and how to impressively communicate this via design. Together we wire-framed and designed a user experience that showcases Maxcon’s serious capabilities and meticulous standards in construction.
The Outcome
Maxcon is now represented by a beautiful parallax scrolling site that showcases its projects in all the glory of full screen. With so many amazing projects to show, we developed a visual search tool that quickly allows the user to find visually striking, full-screen imagery case studies of any relevant project. Stunning photography assets made this project a pleasure to produce.
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