Case study | IVET | Website
Getting everyone on the same page
An online platform helping schools, teachers and students build the future.
Founded by teachers in 2011, IVET Group is one of Australia’s leading RTO’s and the preferred and trusted partner to hundreds of schools. IVET specialise in supporting and empowering Schools to deliver a wide range of VET in Schools programs across the Country, and needed a new website to optimise the delivery of their services.
The challenge
With three distinct audiences, IVET needed a website that would appeal to multiple targets with a focus on ease of navigation and succinct messaging. While their offering is quite corporate, their largest audience is youthful. The design needed to balance these two requirements. And with an ever-evolving suite of programs and services, the IVET site needed to be easy to update within the organisation at all times.
The Approach
After providing two possible homepage design directions, IVET chose a clear favourite. This formed the basis of the rest of the site design focused on seamless user navigation and UX to make it easy for the multiple target audiences to find and navigate the site. The need for responsive design and development was also important to cater for a broad range of users across all devices, and our bespoke icons and illustrations ensured a balance between corporate and youthful visuals.
IVET had previously found the use of multiple platforms inefficient or ineffective, so the new site was designed with the ability to house all the FAQs in the backend to make it easier for content editors to control. We used Oxygen Editor for the frontend to make it as seamless as possible for admins to edit and build pages using existing modules and designs.
The outcome
The new IVET website offers schools, teachers and students a targeted UX focused platform with 24 hour response time. The visual design is both appealing and functional and navigation is simple and efficient. The IVET website serves over 30,000 students Australia wide and saves 12,000 teachers 70% in administration time.
Editability of the site is also simple to cater for the ever evolving IVET offering. IVET love what we have created together and will be working with us on branding and marketing services in the future.
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